Tag Archive
Rethink Your Targeted Donors
Nonprofit Board Members and Executives need to stay current on the psychological trends in philanthropy. The New York Times published an excellent article that sheds some light on current individual giving trends. Regardless of whether you agree or not with the notion of a “compassion deficit,” or “charitable divide,” understanding the psyche of your wealthy, [...]
The Number One Tip for Successful Fundraising.
There is a lot of information out there about how to successfully raise money for the mission of your nonprofit organization. What I am going to talk about is not new, but it is incredibly important and often undervalued. Get the name of your donor right! Your development department must “sweat the small stuff” if [...]
