Jan 11
14

Crowdrise – The Next Big Thing?

2 Comments

By Lou Rouse

Is Crowdrise the next big thing in Philanthropy?  Ed Norton thinks so.  I am a big fan of Ed’s.  I not only love his movies, but I also love that he “gets it” when it comes to activism and philanthropy.  It officially launched in May of 2010. I know what you are thinking – “Beth is just now telling me about this?”  I admit, perhaps I am a little behind, but, tell the truth, you did not know about it before now either, did you?  

This USA Today article from June gives a good explanation of what Crowdrise is all about.  

 Created by actor and activist Edward Norton, producer Shauna Robertson (Superbad, Knocked Up) and Robert and Jeffrey Wolfe (founders of the quirky online retailer Moosejaw), Crowdrise is harnessing the appeal of social networking to make giving go viral. 

 It’s “about getting people who are not sure their little bit makes a difference to feel persuaded that they can make a difference,” Norton says, and this “micro-giving” is the backbone of Crowdrise. The charity, which has been operating unpublicized since February, officially launched in May. 

 Users build a profile (called a “Charitable Life”), create project pages linked to their favorite registered non-profit organizations, encourage their social networks to donate and get other users to join them and raise money of their own, amplifying small amounts into bigger checks that Crowdrise cuts to the charities each month. 

This is what Ed Norton’s profile looks like on Crowdrise: 

I already like this better than Jumo. I have signed up for Crowdrise and will soon be starting a page.  

You tell me what should be my first fundraiser?

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Posted in News You Need to Know online fundraising Uncategorized by Beth Myers 2 Comments

2 Responses to "Crowdrise – The Next Big Thing?"

  • Beth Myers says:
    January 16, 2011 at 11:09 am

    Thanks for the comment, Al. I am really looking forward to exploring it. Thanks for the suggestion of what I should be involved in.

  • Al says:
    January 15, 2011 at 2:15 am

    Crowdrise is so fun and addicting and I’m so glad you wrote about it. If you have a charity that’s important to you in some personal way, I’d start a Fundraiser to raise money for them and then ask all your friends to donate. Crowdrise has taught well and if you really care about raising money and making an impact, be sure to send three emails asking for donations and thanking donors and updating your network on your progress toward your goal. If you’d rather join a team and help them fundraise, I personally love this one:

    http://www.crowdrise.com/caboodles

    If cats aren’t for you, you can’t go wrong belong Barbra and she’s matching every donation up to $5 million. She’s raising money for Women’s Heart Disease and her passion for it is infectious.
    http://www.crowdrise.com/barbrastreisand

    Have fun. Crowdrise rocks!!!

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